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Your First $100 Is the Hardest (and the Most Important)

The Escape Plan Issue #003

Issue #003 – Your First $100 Is the Hardest (and the Most Important)

💡 The Red Pill Moment

Everyone talks about making 6-figures. But no one tells you the hardest part is making your first $100 online.

Because that first $100 isn’t about the money. It’s about proof. It tells your brain: this is real.

And once that switch flips, it’s game on.

So this week’s issue is about getting you across that line. Fast.

🔍 Curated Gold: What We’re Reading & Ripping

James' Take: Forget scaling. Focus on getting one person to say yes.

💸 Sponsored: The Club (Freedom Isn’t a DIY Project)

If you’re serious about building an income that doesn’t rely on clients, shifts, or algorithms — The Club is for you.

Get:

  • Live calls & strategy sessions

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✍️ Your Escape Move: Make Your First $100 Online

You don’t need a website. You don’t need a big audience. You need an offer and a payment link.

Here’s a simple formula to follow:

  1. Pick 1 skill or problem you can solve.

  2. Create a 1-sentence offer (e.g., "I’ll help you set up your lead magnet in 48 hours for $97.")

  3. Message 10 people you know it could help.

  4. Use Gumroad or Payhip to collect payment.

Action Step: Make your first sale this week. One buyer. That’s all.

Want me to check your offer? Reply with "First $100."

🙋 Outro: Let’s Build From Here

This is the part most people skip. The first messy, imperfect win.

But not you. You’re in motion now. And motion compounds.

  • Need help? I’m 1 reply away.

  • Know someone sitting on a skill? Forward this to them.

  • Want deeper support? Book a 1:1 strategy call

To your first 100. And beyond.
– James

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